"The market right now is clearly foaming at the mouth.". Already notable for its mostly unstoppable rise this year, the market is now tipping into outright euphoria. You can’t name a more iconic fan food and we are thrilled to have Four’N Twenty come onboard as the Official Pie of the AFL” said Kylie Rogers, AFL General Manager – Commercial. AFL Football Operations Sub-CommitteeSteve Hocking (chair), Patrick Clifton, Jennie Loughnan, James Podsiadly, Nadine Rabah, Tristan Salter, Josh Vanderloo, Grant Williams. It's a normal thing." 60.4k Followers, 558 Following, 845 Posts - See Instagram photos and videos from Kylie Rogers (@kylieannerogers) "Our contract is with the fans. From October 1997 to August 2000, worked as in-house legal counsel at Village Roadshow Limited. Rogers' role is incredibly broad, encompassing every dollar the AFL makes from its fans – think ticketing, AFL membership, events, licensing – through to every dollar the league makes from its direct advertisers and corporate partners. Before joining the AFL, Lee was a strategy consultant for Booz Allen Hamilton working in oil and gas, rail, telecommunications and government sectors. Prior to that she'd spent 17 years at Ten Network, including 14 years as national sales director. Rogers is understood to have beaten a largely male field with her clear and detailed vision for the AFL… Hocking’s football career saw him play 199 games primarily as a defender with the Cats from 1984-94, before retiring after the 1994 Grand Final. Kylie Rogers: "Footy is about connection and community, and a place of belonging. AFR Weekend's … Former Mamamia Women’s Network MD Kylie Rogers took a leap of faith in 2017 when she left the organisation after four years to move to AFL. Mamamia managing director Kylie Rogers is exiting the business to join the AFL as its general manager of commercial. Rogers joined the AFL in December 2017 after three years at MammaMia, the digital network founded by journalist Mia Freedman, pictured. She's also leading a review of the entire partnership program, including looking at service levels (all partners currently get the same level of service, and Rogers wants a tiered structure) and whether the league should really have as many partners as it does. Other changes include a “stronger focus on our game day fan experience” and an … Her previous experience includes Head of Diversity and Head of Culture at Australia Post, attracted by the prospect of working with talented people on one of Austral9ia’s largest, most complex transformational change agendas. "For me it's about opening up new media, the disciplines and the benefits of new media to our partners. He appeared in two Grand Finals and was named the club’s most determined player four times, including three consecutive seasons from 1988-90. Despite her time away from the home of the AFL, Rogers' connection to game and the city is strong. Rogers describes Murdoch the younger as having a work ethic rarely matched, but says losing the AFL was a turning point for Ten, which she thought was failing to read how the media landscape was changing. But for all the focus on the future and expansion, she insists the league won't forget its heartland: those kids in footy jumpers. AFL chief executive Gillon McLachlan says the league had to make some tough decision to deal with the ... Tanya Hosch, Kylie Rogers, Sarah Fair, … Her predecessor, Richard Simkiss, departed in controversial circumstances, resigning after it was discovered the married executive had been having an affair with a younger, single colleague. AFL General Manager of Commercial Kylie Rogers said this year provided an incredible opportunity for the Queensland music and arts community, … Kylie Rogers: "I hope the young people of today who are working together can meet each other and fall in love – I mean, I met my husband at work. AFL Media now reports into commercial general manger Kylie Rogers. Joe Armao. In 2015, the marketing, brand and insights divisions transitioned to form part of the Commercial Operations Department. General Manager, AFL Commercial Operations: Kylie Rogers One of Australia’s leading commercial and media executives, having worked at Network Ten for 17 years in a number of rules, including National Commercial Director, and National Head of Generate, the network’s in-house content, strategy and integration agency. General Manager, AFL Strategy: Walter LeeAppointed General Manager – Strategy in March 2017. I'm sitting with Kylie Rogers, the head of commercial at the AFL, in the top-floor dining room of the Stokehouse restaurant in St Kilda. The setting influences our order though, and we start with hiramasa kingfish and seared tuna from the raw bar, plus a glass each of resiling. AFL Executive General Manager Commercial and Customer Kylie Rogers said Brady’s anthem was the perfect choice to be part of a unique grand final event. The AFL said its new structure will come into effect from November 1. ", Former AFL operations boss Simon Lethlean, who departed over a relationship. It's relatively quiet in The Stokehouse, and diners seem to fall in two camps: casual looking regulars who've popped in for lunch and more dressed up patrons here for a special occasion. After joining the AFL in September 2014, is now responsible for the industry’s finances, the relationship with the competition’s 18 clubs, the television and radio broadcaster partners, along with the fixturing process for both the national men’s and women’s competitions. The AFL, under the Chief Executive, is divided into departments led by General Managers across each of these areas of executive responsibility. Rogers says it's hard for her to say how the episode changed the AFL, but she says the organisation is determined to be authentic in its push for diversity. Help using this website - Accessibility statement. Fair has extensive experience in driving sustainable change to create high-performing organisations with talented people, who love what they do, live and breathe the values and have the capability to deliver on what’s most important. She move Los Angeles in 2012 at the age of 8. AFL Remuneration CommitteeRichard Goyder AO (chair), Paul Bassat, Robin Bishop, Sarah Fair, Simone Wilkie AO. A connection with the league's top brass was born. Office of the CEO manages the AFL duties of the Commissioners and maintains the working relationships between the AFL Commission / Executive and the Clubs. Prior to joining the AFL, Kylie was Managing Director of Mamamia Women’s Network – Australia’s largest women’s first, digital first organisation. "That's initially what attracted me to the job – the power of this great brand.". AFLW Competition CommitteeSimone Wilkie (chair), Lauren Arnell, Kara Donnellan, Mark Evans, Phil Harper, Steve Hocking, Laura Kane, Debbie Lee, Cain Liddle, Nicole Livingstone, Alan McConnell, Brett Murphy, Todd Patterson, Peta Searle. The money isn’t there. AFL SportsReady Ltd BoardThe Hon Justin Madden AM (Chair), James Montgomery (CEO), Andrew Blair AM, Jude Donnelly, Steve Drummy, David Huggins, Madeline Penny, Nova Peris OAM, Ben Smith, Simone Wilkie AO. But we weren't immune to it.". More than half of China's adult population is either overweight or obese and the country plans to fine social media stars who post videos of themselves eating excessive amounts of food online. It was magnificent," she says of the club's first premiership since 1954. "We can take the movement too far, and women start to not be employed because it's all too hard. She’s been an unbelievable operator, but all the big contracts are up. At the head of the AFL structure is the AFL Commission comprising 10 commissioners. Kylie Rogers, Actress: Home Before Dark. Kylie Rogers, general manager of commercial at AFL, said the sold-out corporate options had also seen an overwhelming local level of support, with sponsors nationally sticking to … "The way I see it, I have to be bold, I have to innovate, I have to take risks, so we can ensure we sustainably grow, so we're continually pumping revenue into the community, into pathways and into the clubs. The AFL have announced the music lineup for this year’s Grand Finals, which are set to take place at Brisbane Cricket Ground – aka the Gabba – next Saturday, 24th October. Diversity is improving at club level too. Was the AFL really keen to throw its lot in with the home of Spiderman and the Avengers? Rogers, who arrived in Melbourne to take up her role on Australia Day, has three young sons and praises the flexibility afforded by her boss, AFL chief executive Gillon McLachlan. Australian Football Hall of Fame Selection CommitteeRichard Goyder AO (chair), Barry Cable, Dennis Cometti, Karen Lyon, Paul Marsh, Bruce McAvaney, David Parkin, Michelangelo Rucci, Col Hutchinson (statistics/history consultant), Patrick Clifton (secretary). In late May, Rogers orchestrated the deal that saw the Disney-owned entertainment company Marvel take the naming rights of the 55,000-seat stadium that the AFL owns in Melbourne's Docklands precinct. Her stint there allowed her to develop skills in digital and social media – and to learn how founder-lend start-ups operate. “Season 2020 has been like no other, and our 2020 awards season continues that trend,” the AFL’s executive Kylie Rogers said in a statement. AFL Legal CounselJeff Gleeson QC, Nick Pane QC, Renee Enbom, Andrew Woods. Kylie Rogers, AFL general manager of Commercial, welcomed the partnership extension. “At the moment a normal Kayo registration or membership costs about $25 per month. Arsineh Houspian. "He's a parent of four kids," she says. Joined the AFL in May 2000 as a strategic planner and was appointed General Manager Commercial Operations in November 2003 before taking on the additional areas of broadcasting and major projects in 2006. Rogers has chosen the barramundi for her main course, while I've plumped for the flat iron steak. Appointed inaugural Chief Executive Officer of the Gold Coast Suns in June 2009. (Oct. 21, 2020 - Source: Bradley Kanaris/Getty Images AsiaPac) That's initially what attracted me to the job – the power of this great brand." Worked in a strategic role at Andersen Consulting (now Accenture) that involved a variety of industries in different countries. AFL Audit and Risk CommitteeAndrew Newbold (chair), Jason Ball, Robin Bishop, Richard Goyder AO. The AFL’s Commercial general manager Kylie Rogers said this year provided an incredible opportunity for the Queensland music and arts community, which the AFL has welcomed. Kylie Rogers was born as Kylie Ann Rogers on February 18, 2004 in Texas, USA. She is the general manager for commercial at the sporting body. MORE: AFL confirms key trade period info “Season 2020 has been like no other, and our 2020 awards season continues that trend,” the AFL’s executive Kylie Rogers said in a statement. Find contact's direct phone number, email address, work history, and more. "If I sit on my hands and play it safe, and grow 3 per cent every year, are we sustainable?". Kylie Rogers, the executive who has overseen the growth of Australia's largest women's digital network, has emerged as a clear favourite for the AFL's top commercial job. Gunston is a non-executive director of Sigma Healthcare and Hotel Property Investments. Arsineh Houspian, "Extramarital affairs are a different thing. But it's the sides that grab the attention – Brussels sprouts with smoked ham hock and pickled raisins, and Hasselback potatoes with wagyu fat. ", The creation of the women's league has arguably been the biggest change in the past 50 years of the game. Period. AFL EGM Kylie Rogers speaks during the 2020 AFL Grand Final media opportunity at The Gabba on October 22, 2020 in Brisbane, Australia. Alex Ellinghausen. The chief executive officer is appointed by the AFL Commission and is responsible for the operating performance of the AFL and the implementation of policy decided by the commission. The sport's governing body has changed too. It's a bold idea and exactly the sort of thinking Rogers has been brought in to provide. Lee was seconded to the AFL in 2009 to support stadium deal negotiations and assist with the establishment of two new expansion clubs. Before arriving in Melbourne in January, Rogers lived in Sydney for 20 years. In March 2017, in addition to the role of General Counsel, General Manager of Integrity and Compliance, Dillon took on the responsibility of Game Development, which sees him responsible for all the community and state football leagues, community and state football facilities and infrastructure, the relationships with all AFL state bodies, women’s football, the multicultural, indigenous and diversity portfolio and the AFL’s international game development strategy and implementation. As Commercial Director and then Managing Director, she oversaw significant growth and profitability for the organisation in Australia and internationally. “We are proud to be continuing our partnership with AccorHotels, an organisation that shares the same values as the AFL” she said. I'd like to think I thrived more than survived, and humour helped. Kylie Rogers ready to headline Fare on the Field Rogers will speak about the many lessons she has learned along the way, from Mamamia through to her new role … As we're chatting, we notice her son is taking his own photo, armed with his own camera and a look of deep concentration. Japan banned all foreign nationals from entering the country for a month after detecting the UK mutant strain of the virus while other countries are closing borders to South Africa, which has confirmed a second virulent strain. She is also a Director of Melbourne Stadiums Limited, following the AFL’s acquisition of Marvel Stadium. I flew home and I was lucky enough to get tickets for my sister and my mum and my dad and I, and dreams came true. There's a line at my office door of people who want to become famous on the back of the AFL. This included a six-month contract in the Philippines. "It gives them confidence to have a voice when they know there will be support out there – and that's really important. The AFL Football Operations department portfolio covers the AFL and AFLW competitions, AFL Match Review and Tribunal system, the Laws of the Game, umpiring at the elite level, key talent pathways and elite coaching development programs. AFL Indigenous Advisory CouncilPaul Briggs (chair), Peter Yu (deputy chair), Xavier Clarke, Jason Glanville, Tanya Hosch, Walter Lee, Helen Milroy, Tanya Orman-Denning, Gabrielle Trainor AO, Kim Williams AM. Before joining Australia Post, Fair was a Senior Organisational Development Consultant at global management consulting firm Right Management, where she had the opportunity to work across a number of industries on key change projects including retail, fast-moving consumer goods, financial services, government, construction and mining. AFL … You can't be distracted by that. "We feel that we've addressed the issues strongly today," he said last July, as football operations manager Simon Lethlean also departed over a similar relationship. AFL Investment CommitteeRay Gunston (chair), Travis Auld, Robin Bishop, Colin Carter, Rob Chapman, Simon Clarke, Richard Goyder AO, Walter Lee. You can access more content with Watch AFL. Cybele Malinowski. View Kylie Rogers's business profile as General Manager, Commercial at Australian Football League. Chief Financial Officer and General Manager of Clubs and Broadcasting: Travis Auld.With more than 20 years of industry experience, Auld joined the Essendon Football Club in 1997 and in December 2000 was appointed the club’s Chief Operating Officer, with responsibilities across strategy, commercial operations, football operations, financial management, governance, community relations and media. In 2016, when the club made it to the Grand Final, Rogers was on holiday with her family on a private island off Singapore. After AFL Media boss Darren Birch was made redundant in August, the unit is under the watchful eye of AFL general manager commercial Kylie Rogers who … Before joining the AFL as the first indigenous person and second woman in Executive ranks in August 2016, Hosch was the Joint Campaign Director of the Recognise movement for constitutional reform. "Back in the day when we were young executives, we couldn't necessarily use our voice. The AFL has now played a game in China in the past two seasons, and Rogers is keen to grow. If one of the kids has a concert, go to the concert – just deliver." Simone Wilkie (chair), Lauren Arnell, Kara Donnellan, Mark Evans, Phil Harper, Steve Hocking, Laura Kane, Debbie Lee, Cain Liddle, Nicole Livingstone, Alan McConnell, Brett Murphy, Todd Patterson, Peta Searle. Undertook Articled Clerkship at Corrs Chambers Westgarth in 1994 and was subsequently employed as a solicitor in Corrs’ Commercial Division. The league stopped outsourcing its digital advertising and marketing this year, and hit budget before the season started. Rogers says the AFL's contract is with its fans. Some saw the men as being among the first Australian casualties of the #MeToo movement, but McLachlan was decisive. Colgate has signed as an official partner for the AFL and AFLW, in a category-first partnership. General Manager of Inclusion and Social Policy: Tanya Hosch.Hosch has a long and distinguished history in indigenous policy, advocacy, governance and fundraising. "It goes back to being grown up," Rogers says, giving the example of office romances. AFL Tribunal/ Appeals BoardTribunal/Appeal Board Chairs: David Jones, Ross Howie, Geoff Giudice AO, Murray Kellam QC and Peter O’Callaghan QCTribunal Jury Members: Wayne Henwood, Michael Jamison, Jason Johnson, Stephen Jurica, Richard Loveridge, Stewart Loewe, David Neitz, David Pittman, Paul Williams and Shane Wakelin.Appeal Board Panel Members: David Jones, Ross Howie, Geoff Giudice AO, Murray Kellam QC, Wayne Henwood, Stephen Jurica, Richard Loveridge and Peter O’Callaghan QCTribunal Counsel: Jeff Gleeson QC, Nick Pane QC, Andrew Woods and Renee EnbomSecretary: Tom Gastin. General Manager, AFL People: Sarah FairA HR professional and change management specialist, Fair was appointed to the AFL Executive in March 2017. Has had executive roles with Westpac, Price Waterhouse, Aluminium Smelters of Victoria, Southern Cross Austereo, Essendon Football Club, the Victorian Government and more than 12 years as CFO of Tattersalls/Tatts Group. Rogers joined the AFL in December 2017 after three years at MammaMia, the digital network founded by journalist Mia Freedman and her husband Jason Lavigne. All of my commercial decisions, and everything we do has that lens. In 2017, AFL Media, the AFL’s online and editorial arm controlling AFL.com.au and the respective social channels, became part of the Growth, Digital and Audience team, along with the AFL’s marketing department. At Ten she worked for a time with Lachlan Murdoch, who brought AFL to the network between 2007 and 2011. He is also the public face of the commission. Appointed Acting General Manager – Commercial Operations in August 2010 and promoted to the position full-time in December 2010. "I want to ensure I have the right number of partners, and that we can look each other in the eye and say, 'We're better together.'". He moved to the AFL in 2005 and joined Commercial Operations as AFL Membership Manager. Subsequently held the position of Manager – Consumer Business, which included management of AFL Membership, ticketing, club membership shared services and consumer products. Lee runs the strategy team responsible for the development of the AFL’s long term strategic priorities and its insights data and analytics function. Even before reaching the age of ten, Kylie had her hands full with television shows and films. Appointed Deputy Chief Executive Officer in December 2012 and Chief Executive Officer (replacing Andrew Demetriou) on April 30, 2014. Forty percent of Gillon McLachlan's direct reports are women, and two members of the nine-person AFL commission. But for Rogers, it is exactly the sort of deal the league needs to be doing. It's a normal thing. • How the AFL is tapping into consumer data with Audience360 partnership “I expected to walk into a boys club. "I didn't want any old corporate logo or name to be up on that stadium. AFL Commercial Operations is responsible for the Corporate and Consumer Business Divisions, which included AFL membership, membership shared services, ticketing, licensed products, events, corporate hospitality and sponsorship and partnerships, which generate total AFL non-broadcast revenue of more than $200 million a year. Appointed to the office of the CEO in September 2018. General Manager, Infrastructure, Major Projects and Investment: Ray GunstonHas of Bachelor of Commerce (with honours) and a Diploma of Education, is a Fellow CPA and a graduate member of the Australian Institute of Company Directors. Here are six of the best, RM Williams online sales double in pandemic shift, Forrest buries sand miner bid to explore on family cattle station, MacCap dangles IPO carrot to engineering group Fredon, Matthew Drummond, Lauren Sams, Philippa Coates and Julie-anne Sprague. Arsineh Houspian, "He's a parent of four kids," she says. Kylie Rogers, who headed the Marvel Stadium sponsorship deal, has had her portfolio expanded by Birch’s departure. The stock market will not quit. All Australian and NAB AFL Rising Star SelectorsGillon McLachlan(chair), Kevin Bartlett, Luke Darcy, Steve Hocking, Glen Jakovich, Cameron Ling, Matthew Richardson, Kevin Sheehan (NAB AFL Rising Star only), Warren Tredrea. 6 – Kylie Rogers (AFL) “Rogers has come in as a very well admired and good operator from the commercial world. That’s $16 million in the last one and everyone is struggling. Rogers is also driven by the need to ensure the AFL Women's league has the right partners to ensure its stability, and developing the commercialisation of digital properties. You can just make out the giraffe-like shapes of the cranes at Port of Melbourne through the gloom, and the shirtless jogger who strides by below us is either brave or crazy. Joined the then-Australian Cricket Board in 1995 as media manager, primarily responsible for the Australian cricket team and the CEO, with a secondment to the ICC in 1998 to run the media operations at the first Champions Trophy in Bangladesh. But Rogers is quick to say she can see potential dangers in #MeToo. We learnt to survive the best way we could. "You are HR, you're legal, you're sales, you're marketing. 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"He gets it. Previously held non-executive director roles with Essendon, AFL Victoria and the Melbourne Renegades, and was chairman of Greyhound Racing Victoria. Meanwhile Lethlean, also forced out of the AFL due to an in-house affair, has been linked to chief executive roles at a number of AFL clubs notably Collingwood, the Western Bulldogs and more recently Carlton. General Counsel, General Manager AFL Game Development: Andrew DillonHas a Bachelor of Commerce and a Bachelor of Laws from the University of Melbourne and a post-graduate diploma in Applied Finance and Investment from the Securities Institute of Australia. "And we'll continue to make change because it's a journey and we're not where we want to be yet.". That's becoming much easier.". Kylie Rogers is the General Manager, Commercial at the Australian Football League (AFL). Forcing yourself upon someone is a different thing.". Holds a Bachelor of Business from La Trobe University and is an associate of both the Institute of Chartered Accountants and Institute of Company Directors. Office of the CEO: Patrick KeaneWas a cadet reporter with Australian Associated Press in Sydney before joining the Melbourne office in 1987 to work on its sports desk. Having started her career in the highly charged, very male world of television, she's supportive of the #MeToo movement and can see it helping the women in the AFL's ranks. Hosch was appointed to the Indigenous Advisory Group of the NAB in 2016 and is a Board Director of the Indigenous Land Corporation, the Australian Indigenous Governance Institute and a member of the Referendum Council. Was AAP’s national cricket correspondent from 1989-95, covering all home summers and tours in that period to India, New Zealand, the West Indies, Sri Lanka, England, South Africa and Pakistan. You’ve got NAB, Crownbet and you’ve got Toyota. You're everything – and that's exciting," she says. Kylie Rogers is the General Manager, Commercial at the Australian Football League (AFL). "I hope the young people of today who are working together can meet each other and fall in love – I mean, I met my husband at work. Kylie Rogers AFL GM Commercial said: “Well done to our great partners in Stratosphere and Chemist Warehouse on creating this superbly integrated campaign. "Sporting bodies have been quite traditional in the way they have sold their assets to their partners," she says. I'm sitting with Kylie Rogers, the head of commercial at the AFL, in the top-floor dining room of the Stokehouse restaurant in St Kilda. AFL chief executive Gillon McLachlan. AFL Grievance TribunalProfessor Geoffrey Guidice AO (chair), Murray Kellam AO (deputy chair), David Maddocks, Michael Moncrieff, Kevin Power. "We are attracting more terrific female talent, whether on-field or off-field. She says it's nice to look out at Port Philip Bay from our window table at the Stokehouse, but in truth it's freezing and grey. The value of the deal was not disclosed, but one report put it at $70 million. If one of the kids has a concert, go to the concert – just deliver.". Kylie Rogers grew up a Footscray fan and when the Western Bulldogs made the grand final, ditched her family holiday to fly back for the historic victory. Joined the AFL in August 2000 as Legal Counsel and was appointed General Manager – Legal and Business Affairs in July 2004. General Manager, AFL Commercial Operations: Kylie RogersOne of Australia’s leading commercial and media executives, having worked at Network Ten for 17 years in a number of rules, including National Commercial Director, and National Head of Generate, the network’s in-house content, strategy and integration agency. AFL Nominations CommitteeRichard Goyder AO (chair), Paul Bassat, Glen Bartlett, Peggy O'Neal, Tony Shepherd. 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